{"product_id":"on-care-kera-smooth-lamination-treatment-100ml","title":"ON CARE KERA SMOOTH lamination treatment 100ml","description":"\u003cp\u003e\u003cstrong\u003eON\u003c\/strong\u003eCARE\u003c\/p\u003e\u003cp\u003e\u003cb\u003eKERA SMOOTH\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSMOOTHER, BRIGHTER, AND MORE DISCIPLINED HAIR.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTHE INSTANT TRANSFORMATION FOR YOUR LENGTHS.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIntroducing \u003cstrong\u003eON\u003c\/strong\u003eCARE KERA SMOOTH, the exclusive professional line designed to restore strength and an incredible “mirror effect” to long, unruly hair. Thanks to the synergy between Keratin and a precious blend of hydrating oils, \u003cstrong\u003eON\u003c\/strong\u003eCARE\u003cstrong\u003e KERA SMOOTH\u003c\/strong\u003e reinforces and seals the hair fiber, restoring energy to dull and dehydrated manacles. The result? Total frizz control and unprecedented resilience, both in the salon and at home.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePLUS\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e- \u003cstrong\u003eTAMES\u003c\/strong\u003e long and unruly hair, restoring order to the hair fiber and effectively countering frizz.\u003c\/p\u003e\u003cp\u003e- \u003cstrong\u003eSTRENGTHENS\u003c\/strong\u003e and seals every single strand through the action of keratin, the essential protein that restores strength and resistance to the lengths.\u003c\/p\u003e\u003cp\u003e- \u003cstrong\u003eMAXIMIZES\u003c\/strong\u003e manageability and shine, guaranteeing a silky-smooth result never experienced before, in the salon and at home.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLAMINATION TREATMENT\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eLaminating anti-frizz treatment. A laminating treatment that disciplines the hair, making it manageable and easy to style. It helps provide softness and creates a protective, high-shine film. Formulated with keratin, it delivers a “mirror-effect” shine and leaves the hair looking smoother and more uniform.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDirections\u003c\/b\u003e: Shake well before use. Use after shampooing; do not apply conditioner. Distribute the product throughout the lengths and leave on for 5 minutes. Rinse thoroughly and proceed with styling. The use of a heat-styling tool is recommended during the styling phase to enhance the laminating effect.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eACTIVE INGREDIENTS\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKERATIN BLEND\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMultifunctional complex with keratin and arginine, restoring damaged areas of the hair fiber, giving mechanical resistance, elasticity, strength and shine.\u003c\/p\u003e\u003cp\u003e• \u003cstrong\u003eKeratin\u003c\/strong\u003e – main structural protein of the hair, ensuring smoothness and integrity of the hair fiber.\u003c\/p\u003e\u003cp\u003e• \u003cstrong\u003eArginine\u003c\/strong\u003e – amino acid naturally present in the hair, with strengthening and restoring action on damaged areas.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eON\u003c\/b\u003eCARE\u003c\/p\u003e\u003cp\u003e\u003cb\u003eA manifesto for beauty.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThe complete Treatment line which includes and takes care of any hair types, to satisfy all the hairdressers’ needs. With \u003cb\u003eON\u003c\/b\u003eCARE all the essential rituals of hair care are taken into account, focusing on the customer’s wellness and health.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eINSPIRATION\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eSLES-SLS FREE SHAMPOO\u003c\/b\u003e all the cleansing treatments are formulated without SLES or SLS, combining an advanced technology.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFORMULA EVOLUTION\u003c\/b\u003e the products offer better performances thanks to improved formulas, but they assure the features of the existing products.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eINGREDIENTS\u003c\/b\u003e each single range is formulated with specific natural principles, to be adapted to the particular hair needs.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDEFINED FUNCTIONS\u003c\/b\u003e for each hair type, a range with specific and focused functions.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eRECYCLED PACKAGING\u003c\/b\u003e packaging is made of 50% recycled plastic and it is recyclable.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eTREATING BALMS\u003c\/b\u003e They do not just condition hair, but offer a true wellness infusion, for a deeper treatment.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFreedom in simplicity.\u003c\/b\u003e\u003c\/p\u003e","brand":"Selective Professional","offers":[{"title":"Default Title","offer_id":62343553843587,"sku":"1315381","price":17.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/9534\/6563\/files\/on-care-kera-smooth-lamination-treatment-100ml.jpg?v=1786213426","url":"https:\/\/www.erminabeauty.net\/en\/products\/on-care-kera-smooth-lamination-treatment-100ml","provider":"Ermina Beauty","version":"1.0","type":"link"}