{"product_id":"now-grip-on-strong-hold-gel-200ml","title":"NOW GRIP ON strong hold gel 200ml","description":"\u003cp\u003e\u003cb\u003eNOW NEXT GENERATION\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eFrom Selective Professional research laboratories \u003cb\u003eNOW NEXT GENERATION\u003c\/b\u003e the styling \u0026amp; finishing line. Designed for those who love to express themselves in their look. Products offer excellent quality, making it possible to create marvellous styles in an extremely easy way. Designed to define, control and enhance the final result, with utmost respect for hair health. Whatever your concept of elegance and style, with soft and sophisticated lines or more geometric and daring, \u003cb\u003eNOW NEXT GENERATION\u003c\/b\u003e is the ultimate solution!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePLUS\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color:#b22222;\"\u003eDETOX EFFECT\u003c\/span\u003e\u003c\/strong\u003e with the Color Shield technology, protected hair from external agents and the negative effects of ageing\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color:#b22222;\"\u003eFRAGRANCE MIX\u003c\/span\u003e\u003c\/strong\u003e daring and sophisticated explosions combined with captivating and surprising scents\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTEXTURE\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWaxes, gels, spray and fluid to obtain mess up, sculpted or super defined effect. Ideals for all hair type, the \u003cb\u003eNOW NEXT GENERATION\u003c\/b\u003e line dedicated to elasticity and control. Specially designed formulas, innovative and avantgarde products to speed up and make styling services easier in the salon and at home.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eNOW TEXTURE\u003c\/b\u003e gives the opportunity to free up the imagination and to create dynamic and personalized hairstyles to enhance your look.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color:#b22222;\"\u003eMODELS \u003c\/span\u003e\u003c\/strong\u003esculpts and defines all types of hair\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-size:12pt;\"\u003e\u003cspan style=\"color:#b22222;\"\u003eCREATES \u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003eit allows to work and create dynamic, classic or extravagant looks\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-size:12pt;\"\u003e\u003cspan style=\"color:#b22222;\"\u003eCONTROLS \u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003ethanks to the innovative active principles protects the hair from the external agents\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eGRIP ON\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStrong-hold gel\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIdeal for creating sculpted and long-lasting looks. It provides strength and shine to the hair for a bold style. Easily removed with shampoo, it does not stick or leave residue.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eActive principles:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color:#b22222;\"\u003ePANTHENOL:\u003c\/span\u003e\u003c\/strong\u003e provitamin B5, penetrates the hair, keeping it hydrated, flexible and full of body. Gives opaque and damaged hair renewed glossiness, volume and vitality\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color:#b22222;\"\u003eGLYCERINE: \u003c\/span\u003e\u003c\/strong\u003ehydrates the scalp, gives hair shine and combats the frizz effect, leaving hair feeling soft and silky\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eDispense an appropriate amount of product into the palm of your hand, then work it through dry hair to create strong hold hairstyles, or apply on damp hair for a crystallised effect.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFixing level:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e5\/6\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePackaging:\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e200ml\u003c\/p\u003e","brand":"Selective Professional","offers":[{"title":"Default Title","offer_id":62343520485763,"sku":"1382551","price":19.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/9534\/6563\/files\/now-grip-on-strong-hold-gel-200ml.jpg?v=1786211617","url":"https:\/\/www.erminabeauty.net\/en\/products\/now-grip-on-strong-hold-gel-200ml","provider":"Ermina Beauty","version":"1.0","type":"link"}